… With Amazing Success Reaching Over 55,000 people
On November 25th, Ashcroft Homes posted on their Facebook page a free flight giveaway for a Lethbridge resident:
“Ashcroft wants to make your holidays extra special this year! We want to fly two of your favorite people from anywhere in the world to spend time with you and your family over the holidays. All you have to do to enter, is like our Facebook page and then tell us who you would fly here and why. On December 16th at 9 AM we will post the top 5 stories on our Facebook page and the story that receives the most likes by 9 am Monday December 19th will win 2 round-trip tickets from anywhere in the world to Calgary International Airport. “
Ashcroft had received 61 contest entries with some amazing heartfelt stories. Ashcroft decided there were 6 people that really stood out, and posted these 6 finalists and their stories on December 16th. As of 9:00 am Dec. 19, they had reached over 55,000 people (without promoting the post) and over 1000 votes!
The winner is Sara Strickland:
“I would love to fly my uncle Rick and aunt Edy here from New Brunswick!
My mom has not seen her only brother in 5 years. They lost both of their parents to cancer by the time my mom was 22 years old and my mom has no other family near by.
Rick and Edy are both veterans and this past year my uncle was in a motorcycle accident that shattered his heel and ultimately forced him to retire from the Canadian military a few months ago. He is still recovering from the accident and it looks like he is going to require an amputation. Both of their children have moved away from home to attend university so they are officially “empty nesters” this year. Rick and Edy have never taken a vacation and I think that my uncle could really have his spirits lifted by getting to spend Christmas with his family in Alberta! Thanks Ashcroft😊”
Quotes from Rodrigo Esparza (General Manager)
“Being from out of country myself, I know what it’s like to spend Christmas without your family. I wanted to offer the opportunity to someone local to have 2 people flown here to spend the holidays with them and give them a Christmas they would never forget.
The results of this contest have been astounding – with over 60 entries, and over 1000 votes, and 55,000 organic reach – this contest has really touched people to get involved and participate.
We have contacted Sara Strickland and cannot wait for her family to be reunited with her aunt and uncle. Please watch our Facebook page as we will be posting their reunion!”